Target Limited Time Offer AR

XXO (2019)

Target Celebrates 20 Years of Designer Partnership with an Anniversary Collection

As the XR lead tech owner, I was responsible for 3D technical and animation direction. My technical USDZ research unlocked the animation capability in iOS AR Quick Look, before official transcoder support in early 2019. As part of the cross-function team, I provided confidence to the campaign to be able to add motion elevate fun moments to the campaign.

Limited Time Offer - Hunter (2018)

For Hunter project (2018), I provided consultation with 3D expertise to Target Creative, bringing realistic, realtime 3D content to celebrate Hunter & Target's Limited Time Offer. We resulted in elevating the experience with high quality, 360 product spinner to Target.com.